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AI search visibility for B2B software

Does AI recommend you? Get an honest answer.

See how often ChatGPT, Google AI, Perplexity and Gemini name you and your competitors, which websites they cite when they leave you out, and what to fix next. Every rate comes with its margin of error.

Free, no card, no sales calls. Results in a few minutes. See how it works

Example: asked on ChatGPT, again and again

“Best CRM for startups?”

40%

26–56% · n=40

16 of 40 answers name you

Made-up example: 40 answers to one question, true rate fixed at 40%.

Your AI visibility, checked every week.

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Dashboard

Last 4 weeks · 6 questions

Mention rate, ChatGPT and Perplexity

39%

32–46% · n=240

Answered
240 of 252
No AI answer
0
Failed
12

Most-cited sites on ChatGPT, of 120 answers

  • g2.comReview sites52 of 120
  • reddit.comReddit38 of 120
  • techradar.comEditorial lists21 of 120
  • linkedin.comLinkedIn14 of 120

Mention rate by engine

A question that names a brand is left out of that brand's rate, so each brand's n can differ.

Captured from the consumer app
  • Nimbus (you)

    38%

    29–47% · n=120

  • Orbit

    60%

    51–69% · n=120

  • Tally Sales

    28%

    20–37% · n=120

API answer, not the consumer app
  • Nimbus (you)

    41%

    32–50% · n=120

  • Orbit

    43%

    34–52% · n=120

  • Tally Sales

    34%

    26–44% · n=120

Made-up data, drawn with the same components as the app.
  • Asked on
  • ChatGPT
  • Google AI Overviews & AI Mode
  • Perplexity
  • Gemini
  • “best CRM for startups”ChatGPT
  • “project management tool for agencies”Perplexity
  • “SOC 2 compliance software for small teams”Gemini
  • “email marketing platform for SaaS”Google AI Overviews
  • “alternatives to my current helpdesk”ChatGPT
  • “cheapest analytics tool for a B2B app”Perplexity
  • “best invoicing software for freelancers”Gemini
  • “which feature flag tool should I use”Google AI Mode

Made-up examples. A filled dot means the answer named you.

How does Shortlisted work?

  1. See who AI names

    Add the questions your buyers ask. Every week we ask four AI engines each one several times, and show who gets named and which websites get cited.

  2. Close the gaps

    Get a to-do list for each engine: the review sites, articles and threads where competitors show up and you don't. Things to try, not guarantees.

  3. See what changed

    About 4 weeks after you mark a fix done, we compare your rates before and after it and say it plainly: a real change, within noise, or not enough data. We show whether a rate moved, not why.

Made-up examples.

One answer is luck. Many answers show a pattern.

Ask an AI the same question twice and you can get two different lists. So we ask again and again, and show you the pattern, not the luck.

A margin of error, not a score
Every rate shows how sure it is. When two brands' ranges overlap, we don't call either one ahead.
Always the sample size
Every number says how many answers it's based on, so a guess never looks like a fact.
No AI answer isn't a miss
When an engine gives no AI answer, we leave it out of your rate and show it separately.

“Best CRM for startups?”

Made-up example: one question, 5 checks a week (Growth plan) for 3 weeks, one mark per check.

  • ChatGPT

    7 of 15 answers24–70% · n=15

  • Competitor A on ChatGPT

    11 of 15 answers48–90% · n=15

  • Perplexity

    6 of 15 answers19–65% · n=15

  • Google AI Overviews

    AI answer in 12 of 15 checks

    4 of 12 answers13–61% · n=12

  • Gemini

    2 of 15 answers3–38% · n=15

You're namedCompetitor namedNot namedNo AI answer, so it isn't counted

Why a range instead of a score?

AI answers change from one ask to the next, so a single score or a “#1” promises more than anyone can know. A range shows what the answers really support.

We only call it a real change when it's bigger than the noise and at least 5 points. Anything smaller stays grey and says so, so you're far less likely to chase a lucky week.

A single score

Crossed out: 47 / 100

From how many answers? It doesn't say.

What we show

47%

24–70% · n=15

Made-up example: the same 7 of 15 answers, shown two ways.

  • A 10-point gap that could be chance

    Within noise
    Before

    19 of 60 answers: 21–44% · n=60

    After

    25 of 60 answers: 30–54% · n=60

  • Mentions went up, and it's more than noise

    Real change ↑
    Before

    9 of 60 answers: 8–26% · n=60

    After

    27 of 60 answers: 33–57% · n=60

Made-up examples, real arithmetic. Not a typical or expected result.

Try it: the same 40%, from more or fewer answers

6 of 15 answers name you. 95% range: 19–65%, 46 points wide.

Made-up numbers, real arithmetic (95% Wilson interval).

Which websites does each AI engine cite?

ChatGPT, Google and Perplexity each lean on different websites, and that mix can shift within weeks. We show the exact sites each engine cites instead of you, so you know where to show up next.

Made-up example of the websites cited instead of you. Counts are samples that cited the site.
WebsiteEngineCited in
g2.comChatGPT14/40
reddit.comChatGPT9/40
youtube.comPerplexity11/40
linkedin.comGoogle AI Overviews8/34

Can you trust these numbers?

Check them yourself. Our method follows public research on how AI answers behave, and how we compute every range is published.

  • AI rarely gives the same list twice.

    In a study of about 3,000 runs across ChatGPT, Claude and Google AI, the same list of brands came back less than once in 100 runs, and in the same order about once in 1,000.

    So we ask every question several times and report how often you're named.

    Source: SparkToro and Gumshoe, 2026

  • Cited websites change from day to day.

    Between daily runs of the same queries, only about 3 in 10 of all cited websites were shared on Gemini, and about half on Perplexity (median across queries).

    So every rate is a range, and small gaps are labelled as noise.

    Source: arXiv 2603.08924, 2026

  • What engines cite can shift within weeks.

    In weekly tracking of about 230,000 prompts, the share of ChatGPT answers citing Reddit fell from about 60% to about 10% in roughly six weeks.

    So we check every week, and your fix list follows what each engine cites now.

    Source: Semrush, 2025

How is Shortlisted different?

How we compare with the AI visibility trackers we reviewed, including where they're ahead.

Shortlisted compared with a typical AI visibility tracker
TopicA typical trackerShortlisted
Where we're different
How a rate is shownOne score or percentageA range, with the number of answers behind it
When a change countsA single number, with no range or sample sizeOnly when it clears the noise and is at least 5 points
Getting startedSome need a demo call for full accessSign up and use it yourself. No calls
Where others are ahead
How oftenDaily checksWeekly checks
Answers a month at entry priceOften more (about 1,800–4,500)About 1,300 on Starter
EnginesOften more on higher plans; most offer Microsoft Copilot4, no Copilot
SeatsOften unlimited2 (Starter) or 5 (Growth)

How much does Shortlisted cost?

Prices may change before launch. Paying yearly gets you two months free.

Billing period

  • Free

    $0

    A first look today. One report, no tracking.

    Create account

    This includes:

    • A report on 5 questions
    • 4 AI engines
    • 1 answer per question and engine
    • Checked once
    • Competitors found for you, view only
    • Top 3 fixes

  • Starter

    Monthly price $49$40.83/mo

    Billed $490 yearly, you save $98

    For small teams tracking one brand every week.

    Create account

    This includes:

    • 25 questions
    • 4 AI engines
    • 3 answers per question and engine
    • Checked every week
    • 3 competitors compared
    • Full fix list
    • 2 seats

  • Growth

    Monthly price $99$82.50/mo

    Billed $990 yearly, you save $198

    For teams that want more questions, more competitors and AI drafts.

    Create account

    This includes:

    • 75 questions
    • 4 AI engines
    • 5 answers per question and engine
    • Checked every week
    • 10 competitors compared
    • Full fix list
    • 30 AI drafts a month
    • 5 seats

Frequently asked questions

How we measure, what it costs, and what we won't promise.

What is AEO or GEO?

Answer engine optimization (AEO), also called generative engine optimization (GEO), is the work of getting your brand named and your site cited in AI answers. Shortlisted measures how often ChatGPT, Google AI Overviews and AI Mode, Perplexity and Gemini do that for you, and which websites they cite instead.

How is Shortlisted different from other AI visibility tools?

Every rate comes with its range and the number of answers behind it, and a change is only called real when it clears the noise. Other tools we've looked at show a single score or percentage with no range.

What's a sample?

A sample is one answer from one AI engine to one of your questions. Answers vary, so tracking collects 3 (Starter) or 5 (Growth) per run for each question on each engine, and those build your ranges. The free check asks each question once on each engine, so its one range is wide and pools the engines; everything else (each engine, each competitor) is shown as counts.

Why can't you just give me a score?

Because one number hides how much AI answers vary, so a lucky week can look like progress. We show how sure each rate is, and only call a change real when the range of the difference rules out zero and the change is at least 5 percentage points.

Which engines do you check?

ChatGPT, Google AI Overviews and AI Mode, Perplexity and Gemini, as each engine goes live before launch. Google's two count as one engine on your plan. Some answers come through an API rather than the consumer app, and we label which.

How often do you check?

Every week on paid plans. The free check runs once.

How much does Shortlisted cost?

Starter is $49 a month and Growth is $99 a month. Paying yearly gets you two months free. The free check costs nothing. Prices may change before launch.

Will this get me cited more?

We can't promise that. Fixes are based on what each engine cited in your results, and they're things to test, not sure wins. Your before and after numbers show whether the rate changed, not why.

Should I add schema markup or an llms.txt file?

Only as tidy-up work. There's no solid evidence they raise AI citations, so they never appear in your ranked fix list.

What if an engine gives no AI answer?

We show it separately and don't count it as a miss, because you can't be left out of an answer that didn't exist.

Do I need to talk to anyone?

No. There are no sales calls or demos. You sign up and use it yourself.

Find out what AI says about you, with the error bars.

Add your brand, your competitors and the questions your buyers ask. We check ChatGPT, Google AI, Perplexity and Gemini every week.

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